See on Scoop.it – Digital Business
Incorporating a content calendar into your inbound marketing strategy can increase leads, blog ideas and lead to a more successful lead generation effort.
Steve Baker‘s insight:
Good article. Many novices have a flurry of social media / blogging activity and then nothing, but what many people do not realise is that the professionals run great social media and blogging strategies from a schedule, using tools such as Hootsuite to provide a permanent trickle of strategically timed posts.
