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We’ve seen quite a few of these (Google penalties due to artificial link building practices) recently, and this one was from one of our clients, although we have changed the URLs to protect their identity . If you have GWT (Google Webmaster Tools) running and your website’s configured correctly, you may receive an email and message within GWT such as below:
If organic traffic to your site has dropped, it could very likely be as a result of a Google penalty.
The above message means that the Google staff believe that your site has been subject to ‘spammy’ link building practices and as a result, have applied a penalty.
The context of this post is too short to go into the full details of how we go about getting these removed, but we:
execute a full link audit and analysis using special tools
followed by outreach to request link removals
disavowing unremoved spam links
finally, a humble and extremely polite letter to Google’s staff requesting a review.
We then wait an expected 2-3 weeks before receiving an update. Whilst many people report their requests being rejected and having to reapply several times, we have been fortunate enough to have penalties removed at the first time of asking.
We were absolutely delighted to get these figures in last week. We were called in to work with a national retailer recently in order to improve sales from its E-Commerce website and a Google AdWords campaign.
A Reduction Of AdWords Costs By 32.63% Whilst Revenue Increased By Nearly 40%
At Crescent Digital, we are bordering on being obsessed with the conversion rates of our clients websites. Many times, clients will approach us about their under-performing websites, thinking that SEO is the answer, but commonly, we see that some sites are receiving a great amount of traffic, but the visitor numbers are not converting into goals (E-Commerce revenue, leads, etc).
In this particular case, the client was concerned about:
As part of our services here at Crescent Digital, we also provide workshops & presentations at business events on the following subjects:
SEO (search engine optimisation)
mobile search
pay per click, including Google AdWords & Microsoft Bing
conversion rate optimisation (getting more website visitors to buy or enquire)
website userability
social media for business
WordPress development
We’ve had some great feedback recently, and below is letter received following a presentation to Plymouth Chamber of Commerce members:
If you would like us to speak at your workshop or presentation, please get in touch.
About Us
Crescent Digital are specialists in growing revenue using digital marketing through consultancy, training and execution. We are accredited by the CIM and formally approved as a service provider for the UKTI for International Digital Marketing.
If you are trading Internationally, looking to have a website developed or your business marketed online, 50% match funding is available for our services as part of the Digital Supply Partners Programme.
CIM / UKTI Accredited International Digital Marketing Supplier
Crescent Digital Ltd are formerly accredited and recognised by UK Trade & Investment and the Digital Marketplace, supporting business growth through selling online.
This programme Is In partnership with Peninsula Enterprise & UK Trade & Investment
The Digital Supply Partners programme is designed and delivered by the CIM (Chartered Institute of Marketing)
The Digital Marketplace is part of the City Deal programme delivered by Peninsula Enterprise
Applying is simple. Eligibilty criteria is for businesses based in Devon, Cornwall & Somerset. Please contact us to find out more.
Thanks for the explaination. I did everything accordingly, and now waiting for the 24h to pass for it to show up in my Analytics. However, the small one-sentence confirmation is not appearing anymore, when someone fills in the contact form on our website. Could you please give some input on how to fix this?
Unfortunately not I’m afraid. It does vary with the type of activity and LinkedIn frequently change their policies, but at present, LinkedIn’s maximum is 30 days.
Regards
Steve
Hi there.thank you for your website
Is there any possibility to see all my updates in linkedin from the bigining?I had been linkedin member for about 3 years or so and .I had shared simething that I need it now and unfortunately I lose to have them any where else they were gone. I’d have been grateful if you can guide me
Many thanks
Verena
| #
Thanks for the explaination. I did everything accordingly, and now waiting for the 24h to pass for it to show up in my Analytics. However, the small one-sentence confirmation is not appearing anymore, when someone fills in the contact form on our website. Could you please give some input on how to fix this?
stevenba
| #
Unfortunately not I’m afraid. It does vary with the type of activity and LinkedIn frequently change their policies, but at present, LinkedIn’s maximum is 30 days.
Regards
Steve
N_jarolmasjed
| #
Hi there.thank you for your website
Is there any possibility to see all my updates in linkedin from the bigining?I had been linkedin member for about 3 years or so and .I had shared simething that I need it now and unfortunately I lose to have them any where else they were gone. I’d have been grateful if you can guide me
Many thanks