Dormant Social Media Accounts May Be Extremely Detrimental To Your Brand
For example, if you have stopped posting updates 8 months ago, your potential clients may ask:
- Does the company still exist?
- Is the store still there?
- Do you still have a website?
- So you still stock the products?
Social media posts and updates can be planned out at the beginning of the week or even the month and scheduled using 3rd party tools such as Hootsuite.
These scheduled posts could include :
- Product launches
- Tease and reveal offers
- Events (media, holidays, industry)
- Promotional media
- Brand milestone
- Content series
- Behind the scenes
- Helpful tips
- Coupons / vouchers
- Thank Thursdays, Follow Fridays
- Personal (non-business related) media / updates
A flexible plan with a day to day strategy at least one week in advance would reduce the workload involved and allow social media to fit and assist with your business goals.
If you wish to find out how to go about this, please get in touch. I can provide training on how to do this or this can provide this service for your business for as little as £95 / week.
stevenba
Certified Google Partner and Chartered Institute of Marketing Accredited Digital Marketing Specialist.
Verena
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Thanks for the explaination. I did everything accordingly, and now waiting for the 24h to pass for it to show up in my Analytics. However, the small one-sentence confirmation is not appearing anymore, when someone fills in the contact form on our website. Could you please give some input on how to fix this?
stevenba
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Unfortunately not I’m afraid. It does vary with the type of activity and LinkedIn frequently change their policies, but at present, LinkedIn’s maximum is 30 days.
Regards
Steve
N_jarolmasjed
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Hi there.thank you for your website
Is there any possibility to see all my updates in linkedin from the bigining?I had been linkedin member for about 3 years or so and .I had shared simething that I need it now and unfortunately I lose to have them any where else they were gone. I’d have been grateful if you can guide me
Many thanks