Each social media network is different. How do you publish to Facebook, Twitter and Google+? Here are some tips on how to create awesome content for all 3.
A good guide from Jeff. Only point I dont entirely agree with is sharing posts only once. The worlds best bloggers have a library of content which is scheduled to be posted to the networks on a rotational, but repeating basis, due to the transient nature of the networks, such as Twitter. Great description of Facebook though.